As Maharashtra gears up for the assembly elections, Prime Minister Narendra Modi has introduced a new slogan, “Ek Hain to Safe Hain” (If United, We Are Safe). This slogan has resonated with the Other Backward Classes (OBC), who make up nearly 38% of the state’s population. The message highlights the power of unity, emphasizing that standing together is essential for protecting the OBC community’s rights and influence.
This slogan forms the backbone of the BJP’s campaign strategy, focused on securing strong support from OBC voters, a group seen as key to tipping the scales in the state election. By rallying the OBC community around the idea of unity, the BJP aims to strengthen its position and secure a significant share of Maharashtra’s vote bank.
On the other side, Shiv Sena (UBT), led by Uddhav Thackeray, has rolled out an ambitious election manifesto. Thackeray has pledged to lift the current 50% cap on reservations and halt the controversial Dharavi redevelopment project by the Adani Group. The redevelopment plan has raised concerns, with Thackeray arguing that it could harm Mumbai’s unique character and proposing a new housing policy to manage the city’s rapid urbanization.
As Maharashtra’s election scene heats up, both the BJP and Shiv Sena are making bold promises to capture the support of diverse voter groups, with unity and change emerging as the key themes in this high-stakes race.